Jeff G. Jurkas
Portfolio

Jeff G. Jurkas

Senior Enrollment Management &
Higher Education Technology Leader

Passionate about the design and delivery of higher education systems solutions across CRM, SIS, and integrations.

Systems
Adobe Creative Cloud Banner SIS Cascade CMS Castle Branch CRM Recruit (D365) Google Analytics Kira Talent Microsoft 365 Microsoft Fabric Modern Campus CMS Power BI Salesforce MC SAP Concur ServiceNow WebAdMIT
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About Me

Jeff Jurkas, M.B.A., is a senior enrollment management executive and higher education technology leader with over 15 years of experience leading CRM strategy, admissions operations, and cross-functional teams across communications, marketing, and enrollment.

As Executive Director of Graduate & Professional Admissions, he leads the strategy, optimization, and integration of admissions systems and operations for graduate and professional programs. He drives enrollment performance through data-informed decision-making, CRM architecture, and enterprise-wide collaboration, overseeing a team of 50 staff across 8 colleges and supporting approximately 80% of total graduate enrollment.

His work brings together enrollment strategy, technology, and marketing to improve how systems, communications, and operations function across the enrollment lifecycle.

Enterprise Systems Solutions

CRM Solution Design & Development

95%

Enterprise Systems Integration

94%

Systems Integration & Architecture

94%

UI/UX & Systems Experience Design

90%

Web Development (HTML, CSS, JS)

85%

CRM Solution Design & Development: Custom tools, dashboards, and web resources built within CRM.

Enterprise Systems Integration: Connecting CRM, SIS, and third-party platforms for seamless operations.

Systems Integration & Architecture: Designing connected solutions that align platforms, workflows, and data.

UX/UI & Systems Experience Design: Designing intuitive workflows and interfaces that improve usability and adoption.

Web Development (HTML, CSS, JS): Building clean, functional front-end solutions and embedded user experiences.

My Portfolio

What i do
  • All
  • CRM & Analytics
  • Web & Landing Pages
  • Campaigns & Communications
  • Social Media Marketing
  • Creative & Video
  • Event Design

CRM Recruit/D365

CRM Management

Chair With Coconut

UX Design

Pink Ballon

Development

Awesome Orange

Development

Milk Shake

Development

Cutted Orange

Development

Music VR

UX Design

Coconut & Lemon

UX Design
Education

Nova Southeastern University

M.B.A., Business Administration – September 2014

Concentrations: Marketing, Operations, Technology Management, and Human Resource Management

Grand Valley State University

B.S., Occupational Safety and Health Management – April 2011

B.A., Anthropology – December 2010

Experience

PROFESSIONAL EXPERIENCE
Nova Southeastern University – Fort Lauderdale, FL
Executive Director – Systems, Operations & Recruitment

July 2024 – Present

  • Own strategy, configuration, and optimization of Ellucian CRM Recruit supporting graduate and professional admissions across multiple colleges
  • Translate institutional and program-level requirements into CRM capability fit/gap analyses and scalable solution designs
  • Partner with senior leadership to evaluate scope, effort, and impact of system enhancements aligned to enrollment and revenue goals
  • Serve as primary liaison between Admissions, IT (OIIT), and external vendors to deliver system enhancements and integrations
  • Lead CRM workflow design, permissions, governance, and data integrity initiatives
  • Design and maintain real-time dashboards and reports tracking funnel performance, conversion, and enrollment outcomes
  • Lead cross-functional initiatives from requirements gathering through implementation, delivery, and stabilization
  • Drive process standardization across decentralized units using system-based solutions
Senior Director – Graduate & Professional Admissions

April 2023 – July 2024

  • Led operational and systems strategy for graduate admissions supporting enrollment growth and efficiency
  • Partnered with IT and vendors to enhance CRM, reporting, and admissions workflows
  • Provided executive-level reporting and analytics to inform recruitment and enrollment strategy
Director – Student Affairs (Pharmacy and Health Care Sciences Colleges)

January 2020 – April 2023

  • Led systems-supported onboarding, compliance, and student lifecycle processes
  • Collaborated with academic, IT, and compliance teams to ensure scalable, technology-enabled operations
PRIOR EXPERIENCE
Nova Southeastern University

2011 – 2019

Progressive leadership roles in Admissions, Recruitment, and Student Affairs

  • Supported Ellucian Banner, CRM Recruit, WebAdmit (CAS), and related systems
  • Managed reporting, dashboards, and admissions data integrity
  • Coordinated recruitment operations, communications, and application processing
  • Acted as functional liaison between admissions teams and IT for system enhancements
ADDITIONAL EXPERIENCE
Founder & Consultant – JGJ Marketing Solutions LLC

2022 – Present

  • Create and develop creative assets supporting digital marketing, branding, and sponsorship initiatives
  • Design and manage website and CMS solutions for medium to small business clients using modern web platforms
  • Implement analytics tracking and reporting to measure performance and user engagement
  • Support digital system integration and optimization across marketing and web platforms
Consulting

The Sagent Group

February 2026 – Present

  • Designed and developed landing pages to support marketing campaigns and lead generation initiatives
  • Created branded digital assets and marketing graphics aligned with campaign messaging and visual identity
  • Collaborated on content and layout to ensure consistency across web and promotional materials
  • Supported ongoing updates and enhancements to web content to improve usability and engagement
Telecom Consulting Group

January 2022 – August 2022

  • Directed planning and execution of national partner events, overseeing venue sourcing, vendor coordination, logistics, and on-site delivery across major markets including Las Vegas and Lake Tahoe
  • Designed and developed branded marketing and event materials, including invitations, agendas, name badges, sponsorship decks, and digital campaign assets
  • Managed relationships with key supplier partners (e.g., Verizon, AT&T, and others) to support sponsorship alignment, event participation, and post-event engagement
  • Developed and executed social media and digital promotion strategies across LinkedIn and Instagram to drive event awareness and partner engagement
  • Maintained and updated website content to support marketing campaigns and ensure alignment with brand and partner initiatives
  • Produced post-event communications and supplier recognition materials to strengthen partner relationships and reinforce brand presence
Consulting

The Sagent Group

February 2026 – Present

  • Designed and developed landing pages to support marketing campaigns and lead generation initiatives
  • Created branded digital assets and marketing graphics aligned with campaign messaging and visual identity
  • Collaborated on content and layout to ensure consistency across web and promotional materials
  • Supported ongoing updates and enhancements to web content to improve usability and engagement
Telecom Consulting Group

January 2022 – August 2022

  • Directed planning and execution of national partner events, overseeing venue sourcing, vendor coordination, logistics, and on-site delivery across major markets including Las Vegas and Lake Tahoe
  • Designed and developed branded marketing and event materials, including invitations, agendas, name badges, sponsorship decks, and digital campaign assets
  • Managed relationships with key supplier partners (e.g., Verizon, AT&T, and others) to support sponsorship alignment, event participation, and post-event engagement
  • Developed and executed social media and digital promotion strategies across LinkedIn and Instagram to drive event awareness and partner engagement
  • Maintained and updated website content to support marketing campaigns and ensure alignment with brand and partner initiatives
  • Produced post-event communications and supplier recognition materials to strengthen partner relationships and reinforce brand presence